Head of Design at Citizen app
I recently designed and launched Citizen Plus, a premium subscription that includes emergency radio access, archived incidents access, customizable alert settings and alert zones.
In 2021 I designed and launched Protect, Citizen's first revenue product that provides live agent protection. Protect generated $15m ARR in the first year.
I also led the design of our Covid safety app called SafePass. The product helped people who needed to gather do so more safely, and achieved world-class retention rates.
I established Daily Harvest's product development process and redesigned the core user journey, creating a new home screen and scalable design system in partnership with the in-house creative team. Redesign resulted in +8.5% site visit conversion.
While at Prolific Interactive, I redesigned the Motel 6 mobile experience (Android and iOS) from the ground up.